What a year it’s been so far. How’s your business doing against targets you set for 2018? Successful businesses take time now to review performance and refine goals as the year comes to a close. It’s not enough to post a sign, run an ad…
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Keeping up with website maintenance, security and updates can be a major headache. If you’re a business owner, chances are you don’t have a whole lot of time to deal with the details. But there are a few things that need your attention so you’re…
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Effective online marketing requires both. Every business wants a website that gets attention and converts online traffic to potential customers. Professional web design and SEO work hand in hand to make that happen. A bold, beautiful, well messaged website only gets you part of…
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Year-end is one of my favorite times in the business cycle. It’s our big chance to evaluate what we accomplished in the past 12 months and where we’d like to go in the new year. On social media we’ve been posting our top projects of…
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Are you planning a new website for 2018 or maybe a redesign? Thinking about rebranding? There are many reasons a company should start the new year with a fresh new look and strategy, and now’s the time to get started for a first-quarter launch. …
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if you don’t have marketing expertise or a plan, the answer is yes. Every business owner understands the importance of planning. Only the successful ones actually do it. Fourth quarter is the time of year when busy executives set aside some time to work…
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5 Steps to Great Web Design Are websites today just about SEO, analytics and tracking, leads capture and conversion? Does web design matter anymore? The answer is simple. Design matters more than ever. User-friendly design with outstanding aesthetics separates average (non-performing) websites from a…
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So you’ve been thinking about your website and wonder if you need to change it somehow, freshen it up, make it work better for your business. If you’re even asking yourself the question, it’s probably time for a new website or a major redesign. I’ve…
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What can a business learn from a rock star? David Bowie wasn’t just a musician, an entertainer, a style icon. He was Bowie, the brand. He not only adapted to cultural changes over four decades in the public eye, he led the revolution. In music,…
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Finally, in 2015, the pendulum is swinging back. As the year comes to a close, businesses everywhere are measuring performance and evaluating what worked and what didn’t in their marketing programs. After years of focusing on online strategies – often to the exclusion of traditional…
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